ELISABETTA FRANCHI DRESSES THE GRID GIRLS OF THE GRESINI RACING TEAM AND LAUNCHES AN INSPIRATIONAL MESSAGE FOR ALL WOMEN
Throughout 2022, the Grid Girls of Gresini Racing will join the fray alongside the riders of the MotoGP, Moto2 and MotoE circuits wearing dresses, jackets and high-tech jumpsuits signed by the designer.
Elisabetta Franchi signs the uniforms of the Grid Girls of the Gresini team and brings for the first time a fashion brand on the MotoGP, Moto2 and MotoE tracks: it is an extraordinary mix of women&engines starting on March the 6th with the Qatar Grand Prix. Furthermore, this project starts something with a much higher value than a simple collaboration between brands: a profound understanding between Elisabetta Franchi and Nadia Gresini, at the helm of the team.
The collection made by the designer for the Gresini team is a complete line of dresses, jackets, down jackets, jumpsuits and footwear, including sneakers and seductive pumps. The uniforms have been designed and studied to suggest an aesthetic and stylistic connection with the design of the bikes and the colours of the riders’ suits, based on the categories in which they compete.
Not only wardrobe design for the Grid Girls of the Gresini team, but also extraordinary technological research. The uniforms, in fact, are made of DHtech 260 Light Pro by Athesis combining two layers of polypropylene to offer maximum comfort and adherence to the body, a thickness reduced to a minimum, exceptional thermal insulation and absolute breathability. With this innovative fabric, impalpable garments are born, with a high graphic definition and top performances even in everyday life.
ELISABETTA FRANCHI
“When Nadia Gresini contacted me, I immediately felt a great empathy for the personal story we share: we both had to face the pain of losing a husband and we both decided to take on the company 100%. This is much more than a collection, it is a message wishing to inspire all women on the value of female resourcefulness and on the importance of teamwork”.
NADIA PADOVANI
“I am proud and honored to confirm the beginning of a beautiful collaboration between the Gresini Racing and Elisabetta Franchi, a successful stylist and entrepreneur, to whom I am bound by feelings of esteem and affinity for the history and experiences, even painful, that we have in common. We celebrate together Enea Bastianini’s extraordinary victory in the recent Qatar Grand Prix, experiencing the excellent results of teamwork, passion, enthusiasm and determination, the same values we share in both our personal and professional life. I have always looked with admiration at the brilliant path taken by Elisabetta Franchi with who a natural feeling was immediately established. This also stimulates me to carry on and realize the dreams that my husband had begun to build”.
